Top Marketing Research Articles Related to the Automotive Industry

Market research case study and technique articles related to the Automotive Industry. Quirks.com is the leading resource for marketing research.

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Showing: Automotive

Total: 127

Article What consumers value most in battery electric vehicles and brand relationships K.C. Boyce, Nikki Stern | January 1, 2024
Article Putting the next generation of segmentation tools to work Ed Lorenzini, Scott Chase | January 1, 2024
Article Transparency and collaboration: Making a long-lasting client/supplier partnership Maddie Swenson | November 7, 2023
Article Quirk’s Time Capsule – March 1991 Quirk's Staff | September 1, 2023
Video What'cha Drinkin'? an interview with Elizabeth Saulsbury, senior research analyst, Cox Automotive Quirk's Staff | March 8, 2023
Article Quirk's most-viewed marketing research articles of 2022 Quirk's Staff | December 19, 2022
Article Using video technology to keep up with the rapid pace of change Lincoln Merrihew | September 1, 2022
Article Survey Monitor September/October 2022 Quirk's Staff | September 1, 2022
Sponsored Article 6 Top Automotive Research Companies Quirk's Staff | May 1, 2022
Article Gauging the future of electric and autonomous vehicles Tim Grainey, Renah Wolzinger | January 1, 2022
Article Hit? Stand? Double? Master ‘likely effects’ to make the right call George Terhanian | November 1, 2021
Article Consumer habits, concerns: COVID-19: Survey Monitor Quirk's Staff | September 27, 2021
Article In Case You Missed It... July/August 2021 Quirk's Staff | July 1, 2021
Article Survey Monitor July/August 2021 Quirk's Staff | July 1, 2021
Article Study attempts to add nuance to NPS’s likelihood to recommend Julie Wittes Schlack | July 1, 2021