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Showing:Michael Lieberman

Total: 50

ArticleApplying the Shapley value method to marketing researchMichael Lieberman|November 1, 2015
ArticleUsing hyperlink networks to data-mine the WebMichael Lieberman|June 1, 2015
ArticlePricing research: A new take on the Van Westendorp modelMichael Lieberman|June 1, 2015
ArticleA case study of marketing research design conceptualizationMichael Lieberman|February 1, 2015
ArticlePromote, promote, promote: Life as an marketing research consultantMichael Lieberman|November 1, 2014
ArticleDon’t forget the graphic! Multidimensional scalingMichael Lieberman|August 1, 2014
ArticleSatisfying stats: How numbers helped a diner optimize its menuMichael Lieberman|April 1, 2014
ArticleTandem segmentation: Getting your product to sell itselfMichael Lieberman|February 1, 2014
ArticleData Use: Using NodeXL to decipher big dataMichael Lieberman|January 1, 2014
ArticleBoosting employee retention with predictive analyticsMichael Lieberman|January 1, 2014
ArticleTwo ways to visualize 'small data'Michael Lieberman|August 1, 2013
ArticleData Use: Steering the vote: the case of the Oglala Sioux casinoMichael Lieberman|July 1, 2013
ArticleHelping wrangle big data: Monte Carlo for marketing researchMichael Lieberman|May 1, 2013
ArticleData Use: A look inside the choice-modeling toolboxMichael Lieberman|February 1, 2013
ArticleHow Nate Silver did itMichael Lieberman|January 1, 2013