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Showing:Generation Y / Millennials

Total: 132

Article9 Strategies for engaging Millennials in the workplaceAimee Lucas|April 28, 2015
ArticleA look at the e-shopping habits of U.S. and Chinese MillennialsBrian Blake, Richard LaRosa, Yang Luming, Kimberly Neuendorf, Karen Hudzinski|April 1, 2015
ArticleUsing surveys to attract and retain top employeesDavid Miller|February 11, 2015
ArticleMillennials: a primerSusana La Luz-Hawkins|February 10, 2015
ArticleWill Millennials tighten belts and save for retirement?Paul Abbate|November 20, 2014
ArticleMillennial researcher’s tips for engaging the Millennial marketKaty Mallios|October 17, 2014
Article‘Key life moments’ spur Millennials to use public librariesEmily C. Koenig|October 14, 2014
ArticleHow Gens X and Y relate to the brands in their livesJo-Ann Osipow, Kathy Sheehan|February 1, 2014
ArticleAre young grads uninterested in marketing research careers?Fringe Factory|January 17, 2014
ArticleLessons learned from creating a market research online community (MROC) for MillennialsRobert Moran, Jennifer Myers, Allison Quigley, Sparky Zivin|April 1, 2011
ArticleMillennial myths: debunking conceptions of Gen YJoeri Van den Bergh, Mattias Behrer|April 1, 2011
ArticleIn Case You Missed It... July 2008Quirk's Staff|July 1, 2008