Top Marketing Research Articles Related to the Publishing Industry

View market research case study and technique articles related to the Publishing Industry. Quirks.com is the leading resource for marketing research.

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Total: 28

ArticleQuirk's Time Capsule – June 2002Quirk's Staff|September 1, 2024
ArticleCookie-free world? Build a first-party data strategyElizabeth Brennan|December 6, 2021
ArticleTom Quirk’s values shaped his life and his businessSteve Quirk|July 1, 2020
ArticleMeet your press: Tips for working with trade journalistsLucy Davison|July 1, 2013
ArticleAnalyzing a B2B magazine’s ad inquiries and their relationship to qualified prospectsJim Nowakowski|April 1, 2012
ArticleTrade Talk: A new look for the next stageJoseph Rydholm|November 1, 2011
ArticleFrom the Publisher Emeritus: Tom Quirk explains the origins of Quirk’s Marketing Research ReviewTom Quirk|October 1, 2011
ArticleConducting consumer research on the iPadRachel Swanson, Scott McDonald|March 1, 2011
ArticleHow to submit patient or physician attitudinal survey data to medical journalsJan Redfern, Laura Quinn|March 1, 2011
ArticleTrade Talk: Reader survey shows strong relationshipJoseph Rydholm|January 1, 2009
ArticleMeasuring pass-along readershipChris Van Derveer, Ron Bass|March 1, 2002
ArticleFax-based surveys give PC World magazine flexibility and quick turnaround at a low costJoseph Rydholm|February 1, 1994
ArticleStudies find more proof that magazine advertising worksQuirk's Staff|March 1, 1993
ArticleResearch instrumental in creating system for measuring reader feelings about B2B publicationsJoseph Rydholm|April 1, 1991
ArticleReader survey helps new magazine keep up with changes in the recording industryJoseph Rydholm|May 1, 1990