ArticleMinor league, major loyalty - Michigan baseball team surveys its fansTom Logue|October 1, 2000
ArticleOnline satisfaction system helps e-commerce firm track customer contact processRajesh Nakhwa|October 1, 2000
ArticleCSM program helps Unisys meet federal government vendor guidelinesJames King, Victor Crain|October 1, 2000
ArticleElectronic research tool helps the Arizona Republic reconnect with its communityRobert Duley, Douglas Griffen|July 1, 2000
ArticleSubaru uses Web-based reporting to track customer loyalty, dealer quality rankingsGeorge Dubinsky|July 1, 2000
ArticleQualitative/quantitative combo assists positioning of disposable hearing aidJoseph Rydholm|June 1, 2000
ArticleAtlanta bank uses PISCES process to develop creative positioning strategiesHarry Vardis, Sandra Vasa-Sideris|May 1, 2000
ArticleMulti-country research aids Cartoon Network's quest for world 'toonification'Joseph Rydholm|April 1, 2000
ArticleFocus groups shape ads designed to expand market for Federal Duck Stamp ProgramJoseph Rydholm|March 1, 2000
ArticleIn-home research gives Mirro the ingredients for its Allegro cookware lineJoseph Rydholm|January 1, 2000
ArticleProjective techniques help nightclub concoct nostalgia-filled cocktails for Gen X patronsDean Bates|December 1, 1999
ArticleMail survey, in-house database helps La Quinta Inns monitor guest satisfactionJoseph Rydholm|October 1, 1999
