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Showing:Brand Positioning Studies

Total: 306

ArticleQualitative method aims to unite clients, respondents in co-creationMarie Lemerise, Isabel Aneyba|August 1, 2014
ArticleBuilding your brand with Hispanics the blended, bicultural wayJeri Smith|August 1, 2014
ArticleTips on measuring crucial social factors in new product researchBriana Brownell|August 1, 2014
ArticleData Use: Using NodeXL to decipher big dataMichael Lieberman|January 1, 2014
ArticleA LifeScan researcher extols the value of active management of the research processLawrence Cesnik|January 1, 2014
ArticleThink you know segmentation? Think again! A close look at 4 core analysesKevin Gray|December 1, 2013
ArticleLinking visual attention to purchase behavior and recallBrian Espin, Colin Valdiserri|December 1, 2013
ArticleWhen fake brands are used to get real dataPeter Gold|November 1, 2013
ArticleHow to update a brand tracking studyJames Rohde|October 1, 2013
ArticleWhy behavioral economics is the future of shopper insightsTom Ewing|July 1, 2013
ArticleCustom classifications help brands get granular with social intelligenceJasper Snyder|February 1, 2013
ArticleMarketing research companies, don't neglect your own brandLucy Davison|January 1, 2013
ArticleIn Case You Missed It... November 2012Quirk's Staff|November 1, 2012
ArticleImprove your research reporting with visual mappingMichael Lieberman|November 1, 2012
ArticleIn Case You Missed It... October 2012Quirk's Staff|October 1, 2012