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Showing:Psychological/Emotion Research

Total: 253

ArticleThe ignored importance of brands in the American auto industryLorne McMillan|October 1, 2009
ArticleWhat can measuring brain waves tell us about an ad’s effectiveness?Charles Young, Stephen Sands|August 1, 2009
ArticleSatisfying no longer: Part II: The consequences of bad satisfaction measurementDennis Murphy, Chris Goodwin|August 1, 2009
ArticleIn Case You Missed It... August 2009Quirk's Staff|August 1, 2009
ArticleHow Web 2.0 made a long survey more palatableAmy Hebard|August 1, 2009
ArticleMobile research - the fifth methodology?Tim Snaith|August 1, 2009
ArticleSatisfying no longer: Part I: Satisfaction research needs to return to focusing on the customerDennis Murphy, Chris Goodwin|July 1, 2009
ArticleThe impact of gender in e-mailed survey invitationsPhilip Derham|July 1, 2009
ArticleAn examination of strategies for panel-blendingMichael Fallig, Derek Allen|July 1, 2009
ArticleSkip the commiserating; get to the deal!Quirk's Staff|July 1, 2009
ArticleFaster than a speeding survey: Part II: The physician's perspectiveTerri Maciolek, Jeffrey Palish|July 1, 2009
ArticleUse care, preparation when conducting medical qualitative researchMary Hurley|June 1, 2009
ArticleA look at the buying process modelSharon Paik|June 1, 2009
ArticleWeb-based qualitative research with teens helps ad agency develop successful public service campaignKristin Schwitzer, Dana Slaughter|May 1, 2009
ArticleCompleting the Census - some skeptical, most receptiveQuirk's Staff|April 1, 2009