ArticleIn-flight satisfaction research keeps United Airlines customer orientedJoseph Rydholm|May 1, 1996
ArticleWhen it's time to pitch new business, Ammirati Puris Lintas depends on videoconferenced focus groupsJoseph Rydholm|March 1, 1996
ArticleRedesigned questionnaire helps American Express Financial Advisors assess effectiveness of client acquisition techniquesD.L. Hudella|February 1, 1996
ArticleResearch with tourists and travel agents measures viability of high-speed train in OrlandoWilliam Bailey|February 1, 1996
ArticleResearchers find videoconferenced focus groups save time, moneyJoseph Rydholm|December 1, 1995
ArticleQualitative technique helps Scott Paper find out if consumers cotton to new CottonelleJoseph Rydholm|November 1, 1995
ArticleLong John Silver’s uses in-bound surveys to get reactions from a key customer segmentJoseph Rydholm|October 1, 1995
ArticleMachine-readable surveys make it easier for utility’s customers to express their satisfactionJoseph Rydholm|October 1, 1995
ArticleResearch propels New York City Transit’s drive to become customer orientedJoseph Rydholm|June 1, 1995
ArticleFirst of America Bank Corp. measures service quality through surveys of internal and external customersMary Bursek|May 1, 1995
ArticleMaker of design software uses telephone interviews to keep in touch with customers around the worldJoseph Rydholm|April 1, 1995