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Showing:Media Research-General

Total: 34

ArticleThe future of total media measurementSteve Cooke|July 31, 2019
ArticleIntroducing the Dynata Global Trends ReportMelanie Courtright|April 29, 2019
ArticleReaching the distracted generationWayne Huang, Olivier Tilleuil|November 14, 2017
ArticleHow political marketing influences voters: Part IIElizabeth Kalmbach, Jon Christens, Darrell Drake|April 1, 2016
ArticleExploring the Game of Thrones audience using video-based ethnographyKadley Gosselin|December 1, 2014
ArticleDoes customer experience = market research insights + implementation?Eric Whipkey|November 1, 2014
ArticleFrom smartphone to phablet, the online consumption surge is hereJoe Webb|October 1, 2014
ArticleWill big privacy kill big data in health care?Jessica Santos|August 1, 2014
ArticleSurvey Monitor August 2014Quirk's Staff|August 1, 2014
ArticleMust-read books for marketing researchers – keep the suggestions coming!Emily C. Koenig|June 1, 2014
ArticleBy the Numbers: Big data no big deal in marketing researchGeorge Stephan|August 1, 2013
ArticleIs storytelling in marketing research more than just a fad?Tom Logue, Kelly Hight|May 1, 2013
ArticleThe playing and protection of digital media in online surveysJohn Pillsbury|July 1, 2006
ArticleA new perspective on Hispanic media planningFelipe Korzenny|June 1, 2005
ArticleTrade Talk: Study shows how Latinos' news media habits shape their viewsJoseph Rydholm|June 1, 2004