Marketing Research Articles and Video

Access our more than 10,000 professionally-edited case studies and content related to research methods.

Search Results

Sort By:

Sort By:

More Filters

Showing:2009

Total: 201

ArticleRapport and reports - what matters to health-care research end users?Michael Feehan, Denise Wong, John Hartman, Linda Lawrie|December 1, 2009
ArticleNo more Mr. Nice Guy: professional respondents in qualitative researchMark Goodin|December 1, 2009
ArticleProduct and Service Update December 2009Quirk's Staff|December 1, 2009
ArticleThe two-room focus group: how to restructure and enrich responsesGavin Johnston|December 1, 2009
ArticleHow to leverage market research for relationship-buildingBianca Di Salvo|December 1, 2009
ArticleHow qualitative can help define the new value propositionJohn Holcombe|December 1, 2009
ArticleHow important is the respondent’s perception of survey length?Jennifer Drolet, Alice Butler, Steve Davis|November 1, 2009
ArticleWanted: a research vendor with the perfect mixJanet Savoie|November 1, 2009
ArticleNames of Note November 2009Quirk's Staff|November 1, 2009
ArticleResearch Industry News November 2009Quirk's Staff|November 1, 2009
ArticleGuidelines for better market research communicationsJan Bleyaert|November 1, 2009
ArticleHow savvy problem-solving can improve research's image (and how to do it)Quirk's Staff|November 1, 2009
ArticlePharma's a battlefield: why companies should spend, not skimp, on market researchAndrew Cutler|November 1, 2009
ArticleConsiderations in quantitative data collection in ChinaDavid Ying Hon Ho|November 1, 2009
ArticleTop 10 holiday shopping trends: Consumers get down and thriftyQuirk's Staff|November 1, 2009