ArticleAt American Express Travel Services, management and employees at all levels use data from customer satisfaction researchJoseph Rydholm|October 1, 1992
ArticleAn omnibus survey aids researchers in screening for major study of U.S. Jewish populationJoseph Rydholm|June 1, 1992
ArticleFocus groups, conjoint analysis help develop the Ameritech/Household Int'l. Complete MasterCardMary Tonneberger|May 1, 1992
ArticleTransportation companies, large and small, are busy gathering market dataQuirk's Staff|April 1, 1992
ArticleA maker of work scheduling software uses a telephone survey to meet varied information needsQuirk's Staff|April 1, 1992
ArticleResearch with drug store shoppers shapes advertising for Standard DrugQuirk's Staff|March 1, 1992
ArticleResearch with consumers points the way to personifying Mr. Coffee for a new advertising campaignDavid Morawski, Lacey Zachary|March 1, 1992
ArticleA CATI system lowers Spiegel Inc.'s research costs and gives it a direct link to its customersCheryl Ross|February 1, 1992
ArticleResearch with travelers helps Samsonite develop a convenient new line of luggageBob Bengen|February 1, 1992
ArticleResearch helps a rural Arizona hospital through a bond election and beyondJoseph Rydholm|January 1, 1992
ArticleForest Hospital uses statistical analysis to develop effective quality measuresQuirk's Staff|January 1, 1992
ArticleBoston Edison uses research to measure the success of an energy conservation programMary Spada|December 1, 1991
ArticleCIGNA uses an ongoing patient satisfaction study to tailor service of its health plansQuirk's Staff|November 1, 1991