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Showing:Survey Design

Total: 508

ArticleAvoiding the pitfalls of country comparisonsSusan Devlin, Gary Nicholas|November 1, 2004
ArticleResponse scales for customer satisfaction researchKeith Chrzan, Joey Michaud|October 1, 2004
ArticleOnline surveys help Paramount Parks keep respondents and visitors happyJoseph Rydholm|July 1, 2004
ArticleMaking research actionable under tough situationsRod Antilla, Brian Blake|May 1, 2004
ArticleA practical guide to the market segmentation research processMichael Sosnowski|May 1, 2004
ArticleBy the Numbers: Using market research to size up a product's futureBrain Cavoto|March 1, 2004
ArticleBy the Numbers: There's just one rule in designing questionnairesNick Andrus|February 1, 2004
ArticleMoving a telephone survey to the WebHeather Woodward|January 1, 2004
ArticleSchnapps maker looks to find out how feminine is too feminineRobert Sims|December 1, 2003
ArticleStudy shows impact of online survey length on research findingsAllen Hogg, Jeff Miller|July 1, 2003
Article10 steps to greater Web survey response ratesBill MacElroy|July 1, 2003
ArticleThe questionnaire that launched a thousand responsesDavid Ashley|February 1, 2003
ArticleSoftware Review: Bellview Web from Pulse TrainTim Macer|February 1, 2003
ArticleMeasuring consumer attitudes: what is your scale really telling you?Tim Glowa|October 1, 2002
ArticleTo write better questionnaires, put yourself in the respondent's placeRon Sellers|October 1, 2002