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ArticleFocus groups tell Standard Register that service is most importantQuirk's Staff|December 1, 1989
ArticleTrade Talk: Survey segments U.S. Hispanic marketJoseph Rydholm|November 1, 1989
ArticleFocus groups shape successful ad campaign for Oasis LaundriesJoseph Rydholm|July 1, 1989
ArticleReports provide data on effectiveness of print advertisingQuirk's Staff|April 1, 1989
ArticleTrade Talk: Movie industry gets cues from entertainment researchersBeth Hoffman|August 1, 1988
ArticleTracking study shows pork ads effectiveQuirk's Staff|April 1, 1988
ArticleDairy calcium ads change attitudesBeth Hoffman|April 1, 1988
ArticleThe strategic value of business advertising researchQuirk's Staff|April 1, 1988
ArticleRadio tracking study places spots more effectivelyQuirk's Staff|August 1, 1987
ArticleU.S Army studies teens closelyQuirk's Staff|August 1, 1987
ArticleResearch provides vision for eye surgery centerBeth Hoffman|June 1, 1987
ArticleResearch boosts knowledge of laser surgeryQuirk's Staff|June 1, 1987
ArticleTelefocus technique 'replaces' focus groups for firm's ad testingBeth Hoffman|May 1, 1987
ArticleStroh's Hispanic research 'Is Spoken Here'Quirk's Staff|May 1, 1987
ArticleRaisin commercial gets rave reviewsBeth Hoffman|April 1, 1987