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Showing:Tracking Research

Total: 90

ArticleData Use: Trying to bring the numbers aliveJyanping Rung, Benjamin Woll, Carl Edstrom|February 1, 2012
ArticleCraving a connection: Consumers favor retailers that speak to themQuirk's Staff|October 1, 2011
ArticleLine managers explain why they don’t see much value in satisfaction measurement programsT.J. Andre, Jeff McKenna|October 1, 2011
ArticlePitney Bowes places a premium on soliciting and acting on customer feedbackMichael Calderwood, Anthony Giusto|April 1, 2011
ArticleThe synergistic effects of product characteristics and promotional mixMichael Latta|March 1, 2011
ArticleHow to obtain a 360-degree view of pharmaceutical usageLaura Winn Johnson|February 1, 2011
ArticleHow to get brand equity studies off the groundJames Rohde|December 1, 2010
ArticleData Use: A rapid-response consumer segmentation survey approachMichael Latta|November 1, 2010
ArticleHow attrition/conditioning effects impact response bias in online panelsSteven Gittelman, Elaine Trimarchi|November 1, 2010
ArticleOrganizational performance: Are you using the right metric?Chelsea Hammond|November 1, 2010
ArticleFor Toshiba America Medical Systems, satisfaction research removes uncertainty from customer relationshipsCatherine Wolfe|October 1, 2010
ArticleBy the Numbers: Overcoming resistance to your customer survey programPeter Gurney|October 1, 2010
ArticleHow to boost your multicultural intelligenceDavid Morse|April 1, 2010
ArticleIs a longitudinal approach the secret to measuring an ad's ROI?Quirk's Staff|April 1, 2010
ArticleThe value of consistency auditing of online panelsSteven Gittelman, Elaine Trimarchi|November 1, 2009