Marketing Research Articles and Video

Access our more than 10,000 professionally-edited case studies and content related to research methods.

Search Results

Sort By:

Sort By:

More Filters

Showing:Quantitative Research

Total: 1520

ArticleFaster than a speeding survey: Part I: Rules of the road for online research with physiciansTerri Maciolek, Jeffrey Palish|June 1, 2009
ArticleThe multicultural world of social media marketingFelipe Korzenny, Lee Vann|June 1, 2009
ArticleHow to make sure your physician surveys are giving you accurate informationAndrew Aprill, Matt Campion|June 1, 2009
ArticleBy the Numbers: Conducting research in an extraordinary economic climateKeith Malo, John Widmer|June 1, 2009
ArticleLatinos are going cellular. Can we?Pablo Smith Ogarrio|June 1, 2009
ArticleFor hotels cutting back on services to trim costs, how far is too far?Lincoln Merrihew|May 1, 2009
ArticleA report on the 2008 Confirmit Market Research Software SurveyTim Macer, Sheila Wilson|May 1, 2009
ArticleHow the travel industry is coping with today’s recessionJim Quilty|May 1, 2009
ArticleTrade Talk: Will creativity save marketing research?Joseph Rydholm|May 1, 2009
ArticleData Use: Translating 'researcher-speak' into 'executive-ese'Rod Antilla, Brian Blake|May 1, 2009
ArticleAddress-based sampling may provide alternatives for surveys that require contacts with representative samples of householdsDale Kulp, Mansour Fahimi|May 1, 2009
ArticleConsiderations when constructing a questionnaireNeil Kalt|May 1, 2009
ArticleData Use: An alternative to finding the best of the bestThomas Murphy|April 1, 2009
ArticleThe importance of data quality in advertising decision-makingAshley Grace, Ron Conlin|April 1, 2009
ArticleAdd some strategy to your concept evaluation processKevin Dona|April 1, 2009