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Showing:1996

Total: 111

ArticleProduct and Service Update May 1996Quirk's Staff|May 1, 1996
ArticleTrade Talk: Meeting launches local Marketing Research Association (MRA) chapterJoseph Rydholm|May 1, 1996
ArticleNames of Note April 1996Quirk's Staff|April 1, 1996
ArticleTrade Talk: Midwestern farmers express troubling views of researchJoseph Rydholm|April 1, 1996
ArticleNew dimensions in business-to-business researchLeslie Harris|April 1, 1996
ArticleKey measurement programs for a customer satisfaction system in a business-to-business marketMaria Ramos|April 1, 1996
ArticleSurvey Monitor April 1996Quirk's Staff|April 1, 1996
ArticleLakewood, Ohio uses research to assess the state of the cityQuirk's Staff|April 1, 1996
ArticleProduct and Service Update April 1996Quirk's Staff|April 1, 1996
ArticleAdjusting buyer attitude data for business cycle variationJim Haughey|April 1, 1996
ArticleDemystifying international industrial researchChris Van Derveer|April 1, 1996
ArticleConjoint analysis valuable in business-to-business researchWilliam Ducker|April 1, 1996
ArticleMarketing Research War Stories April 1996Art Shulman|April 1, 1996
ArticleCorrespondence analysis: The big pictureKent Rogers|April 1, 1996
ArticleCustomer loyalty: The competitive edge beyond satisfactionDouglas Pruden, Terry Vavra, Ravi Sankar|April 1, 1996