Marketing Research Articles and Video

Access our more than 10,000 professionally-edited case studies and content related to research methods.

Search Results

Sort By:

Sort By:

More Filters

Showing:1998

Total: 147

ArticleOnline research: playing to the Web's strengthsAmy Yoffie|July 1, 1998
ArticleInternet focus groups are not focus groups - so don't call them thatThomas Greenbaum|July 1, 1998
ArticleProduct and Service Update June 1998Quirk's Staff|June 1, 1998
ArticleHospital system uses a time and distance analysis to plan for inpatient obstetric servicesAnthony Stanowski, Sharon Dajnowski|June 1, 1998
ArticleData Use: Have you ever wondered...Gary Mullet|June 1, 1998
ArticleNames of Note June 1998Quirk's Staff|June 1, 1998
ArticleResearch should be integrated and lead to strategic decision-makingMichele Holleran|June 1, 1998
ArticleResearch Industry News June 1998Quirk's Staff|June 1, 1998
ArticleSurvey Monitor June 1998Quirk's Staff|June 1, 1998
ArticleStrategic marketing trackingJerry Thomas|June 1, 1998
ArticleRx DTC advertising: a delicate balanceMichael Greenfield|June 1, 1998
ArticleMarketing Research War Stories June 1998Art Shulman|June 1, 1998
ArticleThe words of marketing researchJoseph Koerner|June 1, 1998
ArticleTrade Talk: Study examines choices between national brands, private labelsJoseph Rydholm|June 1, 1998
ArticlePfizer conducts research with doctors to improve usability of men's health inventoryKimberly Rengle|June 1, 1998