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Showing:Qualitative Research

Total: 1668

ArticleThe media, Madison and misappropriation: co-opting the research languageEmily Goon|March 3, 2011
ArticleConducting consumer research on the iPadRachel Swanson, Scott McDonald|March 1, 2011
ArticleCultural insights in clothes: three ways to understand Latino culture through the way Latinas dressMaria Gracia Inglessis|March 1, 2011
ArticleFocus group: Should a beer bottle have breasts?Dan Quirk|February 25, 2011
ArticleFocus groups are killing Spider-Man!Joseph Rydholm|February 15, 2011
ArticleGuidelines for easing parental fears regarding online researchPam Goldfarb Liss|February 1, 2011
ArticleRethinking how we research and market to families with childrenWynne Tyree|February 1, 2011
ArticleComprehensive study uses research to do Sigmund a solidNima Srinivasan, Edwin Wong|February 1, 2011
ArticleQualitatively Speaking: The value of second sight in qualitative and ethnographic fieldworkBill Abrams|February 1, 2011
ArticleThe seven deadly sins of VOC researchHoward Lax|February 1, 2011
ArticleTrade Talk: Two books deliver complementary takes on qualitativeJoseph Rydholm|February 1, 2011
ArticleQuant-qual approach helps senior services organization understand how to inform and listen to a crucial market segmentEmily Goon|February 1, 2011
ArticleA focus group commercial we loveDan Quirk|January 28, 2011
ArticleA process for improving packaging research ROIScott Young|January 1, 2011
ArticleHow respect for respondents improves marketing research for allBonnie Eisenfeld|January 1, 2011