Marketing Research Articles and Video

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Showing:The Business of Research

Total: 1322

ArticleHow 'consultative' selling drives loyaltyPaul Kirch|March 1, 2012
ArticleBy the Numbers: A step forward on measuring marketing research ROIMichael Conklin|March 1, 2012
ArticleHow to make research into a real strategic partnerDavid Santee|March 1, 2012
ArticleTrade Talk: The Mobile Marketing Research Association (MMRA) joins the frayJoseph Rydholm|March 1, 2012
ArticleQualitatively Speaking: Harnessing the power of hindsightBryan Urbick|March 1, 2012
ArticleIn 2012, will social media data analysis still give us fits?Joseph Rydholm|February 22, 2012
ArticleGetting (hyper-)personal with researchBryan Urbick|February 7, 2012
ArticleResearchers, your brains are not enoughDan Womack|February 2, 2012
ArticleThe secret to staying positive in sales? Celebrate small victoriesPaul Kirch|February 1, 2012
ArticleTrade Talk: Using the past to improve the futureJoseph Rydholm|February 1, 2012
ArticleBig Data? C-suiters don't know what to do with itQuirk's Staff|January 30, 2012
ArticleWhy convergence will define marketing research in 2012April Turner|January 23, 2012
ArticleI think I hear the Starbucks truckBrad Weiss|January 12, 2012
ArticleA new form of sugging?Joseph Rydholm|January 3, 2012
ArticleTrade Talk: Hallmark sends greetings from Social Media LandJoseph Rydholm|January 1, 2012