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ArticleGSN finds strength in numbers for two popular showsLaura Livers|June 1, 2013
ArticleActivating segmentation through storytellingRajit Chakravarty, Lisa Gudding|May 1, 2013
ArticleCreative ethnography helps small nutrition-bar start-up find its pathJacob Jasperson, Remington Tonar|February 1, 2013
ArticleAn online community keeps beverage firm Cafédirect close to its customersRichard Young|January 1, 2013
ArticlePayPal nets payoff from using innovation games to understand the shopping experienceLiang Zhang|January 1, 2013
ArticleHow Ping used video and onsite research to understand the driver-purchasing processJon Last, Donald Hein|December 1, 2012
ArticleEthnography-based hybrid research stretches four continents to study workplace interactionBrian Green|November 1, 2012
ArticleOnline qual guides health care foundation to shift its focusKelly Hancock|October 1, 2012
ArticleStudy results guide enhancements to Myrtle Beach Golf PassPortMichael Latta, Mark Mitchell, Albert Taylor, Charles Thrash|October 1, 2012
ArticleSocial media-based tools helped find, retain respondents for unique studyKelley Styring|August 1, 2012
ArticleResearch via Facebook sates association’s appetite for insightsScott Koenig, Wendy Neuman|August 1, 2012
ArticleDisney augments ad research with app-based qualitative methodEmily Goon|July 1, 2012
ArticleResearch helps Discovery Channel chart a course for the futureEmily Goon|June 1, 2012
ArticleAnalyzing a B2B magazine’s ad inquiries and their relationship to qualified prospectsJim Nowakowski|April 1, 2012
ArticleHow qualitative research helped AARP reach a new audience with its LifeTuner siteKelly Hancock|February 1, 2012