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Showing:Qualitative Research

Total: 1668

ArticleIn Case You Missed It... March 2010Quirk's Staff|March 1, 2010
ArticleHow CiCi’s Pizza used mystery shopping to set company-wide standards/evaluation metricsSteve Hawter, Mae Nutley, John Cindric|March 1, 2010
ArticleQualitatively Speaking: Mining LinkedIn for B2B interview leadsScott Swigart, Sean Campbell|March 1, 2010
ArticleWhy online focus groups can work for B2B researchMatthew Harrison|March 1, 2010
ArticleWhen using laddering in B2B research, target your probes effectivelyBernadette DeLamar|March 1, 2010
ArticleResearch shows the power of telling a good story when creating advertising aimed at kidsCharles Young|February 1, 2010
ArticleHow online observational techniques help qualitative researchers keep pace with the speed of consumersMatt Schroder|February 1, 2010
ArticleUnderstanding kid and tween brand affinityWynne Tyree|February 1, 2010
ArticleBrazilian hair care firm Beleza Natural thrives by keeping close to its rootsHy Mariampolski, Leticia Moreira Casotti, Maribel Carvalho Suarez|February 1, 2010
ArticleTips from a traveling moderator: facility faux pas and fantastic findsGwyn Gibbs|February 1, 2010
ArticleInsights and implications for packaging researchScott Young|January 1, 2010
ArticleQRCA responds to article on qualitative cheatersJudith Langer|January 1, 2010
ArticleDetecting and eliminating racial profiling and unfair sales practices in consumer lendingPaul Lubin|January 1, 2010
ArticleWhy your packaging should be researched as much as (or more than) your advertisingNorman Leferman|January 1, 2010
ArticleFAQs for first-time clients of online qualitativeJudith Langer|January 1, 2010