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Showing:Qualitative Research

Total: 1668

ArticlePrinciples for interpreting eye-tracking dataMike Bartels|January 1, 2009
ArticleQualitatively Speaking: Technophobia in qualitative researchJohn Owen|January 1, 2009
ArticleFeedback portals can engender customer goodwill, satisfactionVivek Bhaskaran|January 1, 2009
ArticleIs ethnography worth the higher cost?Bill Abrams|December 1, 2008
ArticleClients should seek a SAFER and QUIRKY research vendorMatthew Singer|December 1, 2008
ArticleDon't fall prey to these qualitative pitfallsLisa Hermanson, Kelly Wahl|December 1, 2008
ArticleHow to handle difficult respondent types in one-on-one interviewsAndrew Cutler|December 1, 2008
ArticleResearching online communitiesSusan Roth, Deanna Lawrence|December 1, 2008
ArticleWhen do we stop identifying with Rodney Dangerfield?Greg Rathjen|December 1, 2008
ArticleQualitatively Speaking: In defense of qualitative participantsMichael Carlon|December 1, 2008
ArticleMaintaining qualitative research standardization in spite of cultural differencesTheresa Schreiber, Daryl Gilbert|November 1, 2008
ArticleManaging the impact of personnel on international research projectsOwen Jenkins|November 1, 2008
ArticleEffective qualitative research in China requires understanding of customs, cultures and techniquesSteve Richardson|November 1, 2008
ArticleAn overview of business-to-business research in ChinaMatthew Harrison, Alaric Fairbanks|November 1, 2008
ArticleInterest increasing in distance learning for marketing researchersDonald Marek|August 1, 2008