Marketing Research Articles and Video

Access our more than 10,000 professionally-edited case studies and content related to research methods.

Search Results

Sort By:

Sort By:

More Filters

Showing:Qualitative Research

Total: 1668

ArticleInternational research projects require strong local knowledge to succeedOwen Jenkins|November 1, 2007
ArticleQ&A: Research in PortugalLane Weiss|November 1, 2007
ArticleQualitatively Speaking: A wasted opportunityStephen Hellebusch|November 1, 2007
ArticleGetting started with market research in ChinaBenny Huang|November 1, 2007
ArticleHow Web communities can change the way we do researchGregory Heist|July 1, 2007
ArticlePart II: 10 ways to improve recruiting, incentives and group compositionBerni Stevens|July 1, 2007
ArticleWhere will your company’s next great idea come from? From your customers.Mike Waite, Emily Morris|July 1, 2007
ArticleConducting research in Second LifeMario Menti|July 1, 2007
ArticleHow research can help improve health care for ethnic groupsValerie Berman|June 1, 2007
ArticleOne firm’s search for representative black householdsKevin Raines|June 1, 2007
ArticleUsing qualitative research to get doctors to open upSteve Richardson|June 1, 2007
Article10 things every brand should know about Asian-American youthDeidre Sullivan|June 1, 2007
ArticleThe key to good qualitative researchMurray Simon|June 1, 2007
ArticleCase studies show value of mixing traditional and technology-based qualitative approachesMarla Commons|May 1, 2007
ArticleWith focus group-bashing now in fashion, a veteran moderator comes to the technique’s defenseJudith Langer|May 1, 2007