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Showing:Brand Loyalty Studies

Total: 237

Article7 benefits of continuous performance measurement and trackingAlex Castello|October 10, 2018
Article3 questions research should answer in a merger or acquisitionMarc Desmond|September 10, 2018
ArticleA product quadrant for accurate data modelingMichael Lieberman|August 6, 2018
ArticleImplicit vs. explicit testing: Identifying what consumers really believeMark Geniesse, Michael Taylor|August 6, 2018
ArticleCrossFitters demonstrate true customer dedicationMolly Sands|June 15, 2018
ArticleRely on NPS? Look through the lens of neuromarketingCeri-Ann Hughes|June 11, 2018
ArticleBrand activism and the changing path to profitAlicia Kan|May 7, 2018
ArticleL.L. Bean says goodbye to its satisfaction guaranteeNicole Battaglia|May 2, 2018
ArticleAsk the Expert April 2018Quirk's Staff|April 1, 2018
ArticlePassionate fans and America's brandsDouglas Pruden, Terry Vavra|March 1, 2018
ArticleTrump and Obama, the brands: 8 qualities for successful brandingJonathan Lichter|December 11, 2017
ArticleMeasuring how brand affects the purchase decisionRolf Wulfsberg|November 1, 2017
ArticleWhat 8 subscription companies are doing rightRobbie Kellman Baxter|October 23, 2017
ArticleLegacy brands can be human-centered (without acquiring smaller brands)Jim Chastain|October 10, 2017
ArticleCase study: Using EEG and eye-tracking to test sign language in TV adsSili Hacihanefioglu|September 11, 2017