Top Marketing Research Articles Related to Readership Studies

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ArticleListening to the voices of readers: The New York Times’ Reader CenterKristen Detsis|June 9, 2017
ArticleTrade Talk: Reader survey shows strong relationshipJoseph Rydholm|January 1, 2009
ArticleFax-based surveys give PC World magazine flexibility and quick turnaround at a low costJoseph Rydholm|February 1, 1994
ArticleResearch instrumental in creating system for measuring reader feelings about B2B publicationsJoseph Rydholm|April 1, 1991
ArticleTrade Talk: Study reveals younger women have more achesBeth Hoffman|October 1, 1988
ArticleTrade Talk: Readership survey "serves" Tennis magazines' marketing needsBeth Hoffman|May 1, 1988
ArticleCompany's recognition up 64% following advertising campaignQuirk's Staff|February 1, 1988
ArticleMcGraw-Hill shows it's the place to get market informationBeth Hoffman|February 1, 1988
ArticleResearch shows medical publication 'listens'Quirk's Staff|June 1, 1987
ArticleResearch propels Midwest Living to a fast startTom Quirk|June 1, 1987