Action Based Research, LLC

Akron, OH

View Website

Key Categories

Bus.-To-Bus. Research Consumer Research Marketing Research-Full Service Quantitative Research Qualitative Research

Company Description

Since 1997, Action Based Research (ABR) has helped B2B and B2C organizations turn customer and consumer insight into decisions they can act on. We've built our reputation on a simple idea: the research isn't the end product — the decision is.

We're a senior team of researchers working across the full range of qualitative and quantitative methods. We match the method to the problem, not the other way around — whether that calls for a straightforward awareness read or advanced conjoint, segmentation or driver analysis. Every study is custom-designed around your business objective, not just your research question.

Being small is a feature, not a limitation. Clients tell us our work rivals the large global firms — while the attention to detail, flexibility and hands-on service come from senior people who stay in the work from start to finish. No hand-offs. No black boxes.

We're well versed in standard studies, but we're at our best on the larger, more complex projects that other firms find daunting. And we make sure you — and our team — understand what the data means and how it can move your organization forward.

Action Based Research specializes in qualitative and quantitative research across:

Strategic insights
New product launch
Messaging/communication
Branding/brand persona
Product research
Pricing research
Segmentation
Tracking studies (awareness, market sizing, etc.)
Shopper behavior/shopping journey

…and more.

To learn more about how we can help, visit https://actionbased.com/.

Every engagement starts with a conversation. If your organization needs research but pinning down the specifics feels difficult, that's exactly where we do our best work. Contact me today and let's talk.

Action Based Research — still independent. Still curious.

Year Established: 1997

Number of Employees: 5+

Research Services and Specializations

Address

2966 W. Bath Road
Akron, OH 44333
United States

Customer Contact(s):: Rod Antilla, President

Phone

330-670-1117
330-670-1118 (fax)