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Interviewing Service of America, LLC - HQ

a Material+ Company

Los Angeles, CA

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Key Categories
Quantitative Research Qualitative Research Panels-Proprietary CX/UX-Customer/User Experience Cannabis / CBD

Company Description

ISA, a Material+ company, offers real-time access to consumers through quick turn, high impact, custom research solutions. Clients leverage ISA for product development, audience measurement, concept testing, gathering feedback on creative assets, UX testing, customer journey mapping and building detailed consumer profiles. ISA’s proprietary community insight platform, icanmakeitbetter, enables companies to make smarter, data-driven and customer-centric decisions with integrated qualitative and quantitative consumer feedback tools. An online community brings brands and consumers into a collaborative partnership where organizational strategy and direction are always supported by market insights.

Recognizing that the insights industry must constantly reinvent itself to accommodate market disruption, ISA has adapted to evolving conditions by offering a diverse array of approaches and in-house capabilities and by investing in deep knowledge of key categories.

ISA’s qualitative division, Q-insights provides a unique combination of solutions, allowing clients to get up close and personal with niche audiences. ISA has served hundreds of brands across key industries and specializes in automotive (car clinics), multicultural recruiting and field management.

ISA helps brands make better business decisions guided by market insights.

Year Established:   1982

Number of Employees:   501-1,000

Research Services and Specializations

Industries, Markets and Audiences Served

15400 Sherman Way, Fourth Floor
Van Nuys, CA 91406-4211
United States
Customer Contact(s):
Francine Cafarchia, V.P. Client Services
Jennifer Holland, V.P. Client Services
Jeff Spitzer, V.P. Client Services
  • 818-989-1044
  • 818-756-7489 (fax)
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Affiliations & Certifications
AMA (United States) | American Association for Public Opinion Research (AAPOR) | Asian American Advertising Federation | ESOMAR (International) | Insights Association (United States) | Mobile Marketing Research Association (MMRA) | National Cannabis Industry Association | Qualitative Research Consultants Association (QRCA) (United States)