Mindstate Group
Dallas/Fort Worth, TX
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Company Description
Most market research tells you what consumers do. Mindstate Group tells you the psychological why — and more importantly, how to use that knowledge to change what they do next.
We utilized behavioral science-based market research methods to gain a deep understanding of consumer decision-making. More importantly, we use these behavioral insights to create customized, AI-enabled customer personas to run ideas by you and take work off your plate, thereby increasing your organizational impact and reducing your team's workload.
Simply put.. we help you understand and change consumer behavior.
The companies that win the next decade of marketing won't be the ones with the biggest budgets. They'll be the ones with the sharpest understanding of why their customers actually buy — and the intelligence systems to act on it faster than anyone else. That's what Mindstate Group delivers.
Year Established: 2014
Number of Employees: 16
Research Services and Specializations
- Advertising/Communication Consultation
- | Artificial Intelligence / AI
- | Behavioral Economics
- | Brand Positioning Studies
- | Communication Strategy Research
- | Consumer Research
- | Decision Research Consultation
- | Ethnographic Research
- | Exploratory Research
- | Market Segmentation Studies
- | Market/Category Evaluations
- | Neuromarketing Research
- | Psychographic Research
- | Psychological/Emotion Research
- | Repositioning Studies
- | Segmentation Studies
- | Shopper Insights
- | Social Research
- | Strategic Marketing
The Colony, TX 75056
United States
- Customer Contact(s):
-
Will Leach, Founder
- 214-202-1228