Top Marketing Research Companies Specializing in Exploratory Research

Just The Facts, Inc. "Our passion...unique research solutions for sound decisions." Global capabilities, personal attention and comprehensive services set us apart as your "go-to", full service, consultative strategic research firm.

C+R Research delivers tailored insights to help brands grow. With cultural expertise, creativity, and a client-focused approach, we design custom research that inspires confident decisions and drives meaningful business outcomes.

Provoke Insights solely focuses on research for branding, advertising, media and content marketing initiatives. The firm’s innovative approach empowers brands to navigate today’s cluttered marketing space.

Curion is a leader in sensory evaluation and consumer product research having pioneered many of the sensory methodologies considered industry standards today.

Starlight Analytics is a boutique consumer and market insights consultancy helping growth-focused brands turn complex data into clear, actionable decisions across brand, innovation, pricing and go-to-market strategy.

Conveo delivers fast, robust qualitative research through AI-led interviews—turning real human conversations into instant insights for product, brand, and CX teams.

Knit helps researchers run agency-quality quant and qual research at DIY costs, by taking the most time-intensive research tasks off their plate through Researcher-Driven AI.

Clearworks is an insights, innovation and customer experience company. We help you orient your business around your customer through deep insights, inspired innovation and engaging customer experience.

A heart-fueled team that delivers an imaginative mix of qual and quant research. We cover any aspect of qualitative and quantitative research from recruitment only to full-service projects.

Latitude is a creative research agency powered by Lumiere—our video insights platform capturing real-time reactions, AI-driven conversations, and behavioral data to help top brands create content that truly connects and converts.

Discuss helps brands and agencies bring human understanding back to the heart of every business decision with direct access to the emotions and experiences of consumers around the world through human + Gen AI interviews and insights.

Discuss helps brands and agencies bring human understanding back to the heart of every business decision with direct access to the emotions and experiences of consumers around the world through human + Gen AI interviews and insights.

On the ground research that reaches people who would never join a focus group. True life, real world insights.

Full-service research consultancy led by 20-year research veteran and comedian. Focus groups, interviews, ethnographies, quantitative, ideation/innovation – in-person and online.

We are a global research consultancy specializing in creating understanding and driving growth through insights. With our research-led, tech-driven approach, we connect clients to consumers using image-driven, language-rich techniques.

Blueberry is a marketing and sensory research company focusing on product development lifecycle with specialization in front end of innovation and brand health. Blueberry is a division of ACKWEST Group.

W5 crafts custom solutions leveraging qualitative, quantitative and strategy services, packaging insights for adoption, implementation and socialization. Clients hire W5 to uncover human truths that translate into business strategies.

Visual storytelling for research. Transforming complex data into compelling stories. Data Vissichelli creates clear, concise reports, journey maps, personas, and infographics that make insights easier to understand and act on.

As insight, data and strategy specialists, we bring together our expertise in people, culture and brands to guide decision making, delivering clear ways forward that build brands and grow business.