Stamford, CTView Website
Toluna is a technology company that delivers real-time insights at the speed of the on-demand economy. We do what no other insights company can. We combine innovative technology, award-winning research design, vertical expertise and a panel of over 40 million consumers.
What does this mean for you? It means you can get more research done in less time – and with less budget. It means you can design a research program that meets your needs, whether that’s self-service or full consultancy. It means you can trust your insights because quality is baked into every part of our process. And it means you can do it at scale.
Toluna Start is the intelligent insights platform that helps you instantly answer your business questions. Backed by the power of Toluna’s flexible tech and decades of market research expertise, you can reach any data point in one single source.
With a single log-in, you can conduct quantitative and qualitative research –either through self-service solutions or through custom research programs built with the help of research and service experts. Gain access to a wide range of automated insights solutions covering survey design to help you:
- Define your market: Enhance your understanding of the market and find out how to thrive in it.
- Align your product: Understand what works, refine what doesn’t and bring the right products to market.
- Outshine the others: Give your brand the cultural relevance to own your space.
- Refine it all: Keep testing and tightening your work until it’s ready for market.
You’ll also be able to survey respondents from our panel of over 40 million consumers in 70+ markets and access reporting dashboards including insights and recommendations. Launch your survey in just minutes and see results populate in real time.
- Create your survey: Build a survey using our vast selection of advanced scripting features or use our automated studies and select from our templated, yet customizable study designs.
- Identify your audience: Select from more than 200 demographic profiles to reach your precise audience or use your own list of contacts.
- Launch your survey: Invite respondents using e-mail, social media, embed or launch to our proprietary panel of global consumers.
- Analyze your results: Segment, filter and export your data with a standard option or utilize advanced data visualization, analysis and collaboration options within the platform.
With every research capability at your fingertips and vetted respondents at the ready, Toluna Start helps you get the insights you need, the moment you need them.
Ready to supercharge your next project?
Year Established: 2000
Number of Employees: 1700
Research Services and Specializations
- Advertising Effectiveness
- | Advertising Tracking
- | Attitude/Usage Studies
- | Brand Equity
- | Brand Loyalty Studies
- | Brand Positioning Studies
- | Brand/Image Tracking
- | Bus.-To-Bus. Research
- | Competitor Customer Research
- | Concept Optimization
- | Concept Testing
- | Conjoint Analysis/Trade-Off Analysis
- | Copy Testing
- | Customer Loyalty
- | Customer Satisfaction Studies
- | DIY Research
- | Data Collection Field Services
- | Employee Opinion Studies
- | Focus Group-Online
- | Home-Use Tests
- | Hybrid Research (Qual/Quant)
- | Market Segmentation Studies
- | Marketing Research-Full Service
- | Media Research-General
- | Online Communities - MROC
- | Online Survey Design/Analysis
- | Online Surveys
- | Packaging Testing
- | Panels-Online
- | Pricing Research
- | Product Development Research
- | Software-Automated Reporting
- | Software-Online Surveys
- | Software-Sampling
- | Software-Survey Design & Analysis
- | Usability Testing
- | Web Site Analysis
Industries, Markets and Audiences Served
- | Beverage
- | Candy/Confectionery
- | Cereals
- | Computer-Hardware
- | Consumer Durables
- | Cosmetics
- | Entertainment
- | Fast-Food Industry
- | Film/Movie
- | Financial/Investment/Banks
- | Foods/Nutrition
- | Gaming/Casinos
- | Grocery/Supermarkets
- | Health & Beauty Aids
- | Health Care
- | Insurance
- | Media
- | Packaged Goods
- | Pet Foods/Supplies
- | Pharmaceutical Products
- | Physicians
- | Telecommunications
- | Television
- | Television-Cable/Satellite
Norwalk, CT 06851
- Customer Contact(s):
Whitney Maloney, Senior Marketing Manager, North America
- Affiliations & Certifications
- ASSIRM | Adetem | Associação Brasileira de Estudos Populacionais (ABEP) | Berufsverband Deutscher Markt-und Sozialforscher (BVM) | British Polling Council (BPC) | CMRA (China) | Category Management Association + Shopper Insights Management Association (CMA + SIMA) | Deutsche Gesellschaft (DGOF) | ESOMAR (International) | Insights + Analytics España | JMRA (Japan) | Korea Research Association (KORA) | MRSM (Malaysia) | Market Research Society (MRS) | Marketing Research Society of Singapore (MRSS) | Research Association New Zealand (RANZ) | Syntec Conseil | The Research Society (Australia) | WIRe (International)