Research Topics:

Product Development Research | Service Quality Measurement

Industry/Market Focus:

Consumers

Content Type:

Glossary

American Society for Quality (ASQ) Definition

A professional association that advances learning, quality improvement, and knowledge exchange to improve business results.

The American Society for Quality, or ASQ, is a non-profit organization charged with advancing quality and promoting excellence in the global economy by setting professional and business standards, principles and methodologies. Founded in 1946, ASQ promotes quality management and improvement in part by providing resources, certifications, training and networking opportunities to professionals in quality-related roles. Its goal is to continually improve the overall enhancement of product and service quality, thus leading to better customer experiences and higher organizational performance.

Who relies on the ASQ?

Among the professionals that ASQ serves are public- and private-sector quality managers, engineers, auditors, analysts and administrators. Manufacturers, leaders in healthcare, technology and education and professionals in the government and service sectors use ASQ to improve processes, boost customer satisfaction and achieve higher levels of efficiency and effectiveness.

Why should I care about the ASQ?

ASQ offers valuable resources, knowledge and a network of professionals in quality management, process improvement and organizational excellence support. ASQ provides access to cutting-edge research, best practices and industry trends, to name a few of its offerings. Additionally, ASQ members can pursue certifications intended to improve personal and companywide performance.