Marketing Research and Insight Glossary

Definitions, common uses and explanations of 1,500+ key market research terms and phrases.

What is a telephone interviewing facility supervisor?

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Telephone Interviewing Facility Supervisor Definition

The person at a telephone interviewing facility who manages individual studies They are generally responsible for briefing interviewers, monitoring interviewers and production quotas, and interacting with interviewers while study is conducted.

A Telephone Interviewing Facility Supervisor in market research is a professional responsible for overseeing the operations of a facility dedicated to conducting telephone interviews and surveys. They manage the facility's staff, ensure quality control, monitor interviewer performance and ensure that data collection processes run smoothly.

Who relies on telephone interviewing facility supervisor as it pertains to market research?

Market research firms, data collection agencies and organizations conducting large-scale telephone surveys rely on Telephone Interviewing Facility Supervisors. They ensure the efficient execution of research projects, maintain high data quality standards and manage the logistics of telephone-based data collection efforts.

Why should I care about telephone interviewing facility supervisor, as it pertains to market research?

Understanding the role of Telephone Interviewing Facility Supervisors is important because they play a crucial role in ensuring the accuracy and reliability of research data. If you're involved in market research projects that rely on telephone data collection, a skilled Supervisor guarantees that data is collected professionally, ethically and in line with industry standards.

What is important about telephone interviewing facility supervisor, as it pertains to market research?

  • Telephone Interviewing Facility Supervisors are key to maintaining the integrity of telephone-based research projects.
  • They oversee interviewer training, monitor interactions, handle participant concerns and enforce quality control measures.
  • The Supervisor's role ensures that accurate data is collected, leading to reliable insights and actionable findings that drive informed decision-making.