Marketing Research Articles and Video

Access our more than 10,000 professionally-edited case studies and content related to research methods.

Search Results

Sort By:

Sort By:

More Filters

Showing:Financial/Investment/Banks

Total: 192

ArticleIn Case You Missed It... August 2015Quirk's Staff|August 1, 2015
ArticleSurvey Monitor August 2014Quirk's Staff|August 1, 2014
ArticleCan prepaid cards overcome a bad reputation?Tim Spenny|August 1, 2014
ArticleHow PayPal is optimizing the value of creative testing with virtual workshopsKathryn Winland|March 1, 2014
ArticleWhy the credit card industry will never be the same againRoy Persson|February 1, 2014
ArticleIn Case You Missed It... January 2014Quirk's Staff|January 1, 2014
ArticleUsing competitor mystery shopping to evaluate your own SWOTsJudith Hess|January 1, 2013
ArticleMarketers learn to play at social media gamesEd Jessup|August 1, 2012
ArticleHow 3-D storytelling collages can jump-start focus group discussionsSusan Fader|May 1, 2011
ArticleThe economics of loyalty: What makes a loyal customer valuable?Howard Lax|May 1, 2011
ArticleA look at the state of business-to-business researchTimothy Davidson, Larry Gold|April 1, 2011
ArticleAmericans make big plans for tax return moniesQuirk's Staff|March 1, 2011
ArticleAmericans won't pay to pay onlineQuirk's Staff|March 1, 2011
ArticleSegmentation, focus groups and in-market testing helped develop the CardLock fraud prevention productChris Slane, Mark Sandler|October 1, 2010
ArticleMarketing research within the financial services sectorDoug Cottings|October 1, 2010