Marketing Research Articles and Video

Access our more than 10,000 professionally-edited case studies and content related to research methods.

Search Results

Sort By:

Sort By:

More Filters

Showing:Foods/Nutrition

Total: 211

ArticleInferior alternatives? Why traditional food brands need to get smarterJohan Anselmsson, Niklas Bondesson, Ulf Johansson|October 1, 2014
ArticleTrade Talk: ‘Internet of things’ study highlights our conflicted relationship with privacyJoseph Rydholm|October 1, 2014
ArticleSurvey Monitor August 2014Quirk's Staff|August 1, 2014
ArticleUnderstanding the primal U.S.-Latino culture through LatinacculturationErwin Chang|August 1, 2014
ArticleTrade Talk: Label us skeptical of food label claimsJoseph Rydholm|July 1, 2014
ArticleIn Case You Missed It... May 2014Quirk's Staff|May 1, 2014
ArticleTandem segmentation: Getting your product to sell itselfMichael Lieberman|February 1, 2014
ArticleStrategies for reaching Millennial and Boomer shoppersLesley Brooks|February 1, 2014
ArticleTrade Talk: Checking in with global consumersJoseph Rydholm|January 1, 2014
ArticleIntelligent design: Packaging food with purposeLen Pollack|August 1, 2013
ArticleWhat happens when community participants start acting like researchers?Niels Schillewaert, Tom De Ruyck, Anouk Willems|April 1, 2013
ArticleTrade Talk: Study results offer peek into shoppers’ headsJoseph Rydholm|March 1, 2013
ArticleCreative ethnography helps small nutrition-bar start-up find its pathJacob Jasperson, Remington Tonar|February 1, 2013
ArticleHow research can help keep marketing claims in complianceBruce Isaacson|January 1, 2013
ArticleAn online community keeps beverage firm Cafédirect close to its customersRichard Young|January 1, 2013