Marketing Research Articles and Video

Access our more than 10,000 professionally-edited case studies and content related to research methods.

Search Results

Sort By:

Sort By:

More Filters

Showing:Hispanic

Total: 115

Article11 Top  Hispanic Research CompaniesQuirk's Staff|July 1, 2023
Sponsored VideoSSI Webinar: Understanding Today's Hispanic Consumer: From Population Niche to Demographic PowerhouseJackie Lorch, Eric Talbot, Travis Miller|January 18, 2023
ArticleDo your consumers identify as Latino, Latinx or Hispanic?Natalia Infante Caylor|November 17, 2022
ArticleHow Microsoft marketing researchers are putting DEI priorities into motionJosh Billig, Shelley Krasnick|May 1, 2022
ArticleA newcomer's perspective on Quirk’s ChicagoMaddie Swenson|April 18, 2022
ArticleTips for designing and conducting DEI researchIris Yim|November 8, 2021
ArticleThe rise of cultural empathy and its implications for marketing research and marketingRoben Allong, Patricia Lopez, Iris Yim|July 1, 2021
ArticleCOVID-19 vaccination among minorities is matter of accessRoy Eduardo Kokoyachuk|June 28, 2021
Article2020 editors' choice articlesQuirk's Staff|December 21, 2020
ArticleCOVID-19’s impact on African American, Asian and Hispanic consumersRoben Allong, Patricia Lopez, Iris Yim|July 1, 2020
Article8 best practices for conducting online research with HispanicsMarta Villanueva|June 8, 2020
ArticleDescribing ethnicity: “Hispanic” vs. “Latinx”Mario X. Carrasco|March 4, 2020
ArticleTrade Talk: Pew article series recaps some ‘striking findings’Joseph Rydholm|March 1, 2020
ArticleUsing CATI to survey unauthorized Hispanic immigrantsErwin Chang|January 1, 2020
ArticleDo you still need a Spanish-dominant U.S. Hispanic sample?Mario X. Carrasco|April 26, 2018