Marketing Research Articles and Video

Access our more than 10,000 professionally-edited case studies and content related to research methods.

Search Results

Sort By:

Sort By:

More Filters

Showing:Internet/Web

Total: 253

ArticlePresidential hopefuls take it to the WebQuirk's Staff|June 1, 2008
ArticleTrade Talk: ARF sessions look at Web metrics and marketing research data qualityJoseph Rydholm|May 1, 2008
ArticleThe role of the Internet in brand discoveryJean Durall, Cate Riegner, Josh Crandall|April 1, 2008
ArticleTrade Talk: The big got bigger online in 2007Joseph Rydholm|March 1, 2008
ArticleIn Case You Missed It... March 2008Quirk's Staff|March 1, 2008
ArticleConducting research in Second LifeMario Menti|July 1, 2007
ArticleQualitatively Speaking: Using pre-work to boost the value of online discussion boardsTrish Lenahan|December 1, 2006
ArticleAn overview of Web site assessment techniquesTema Frank|January 1, 2006
ArticleIn Case You Missed It... May 2005Quirk's Staff|May 1, 2005
ArticleRespondents react well to broadband-based research approachAdam Froman|January 1, 2005
ArticleExpedia incorporates customer satisfaction feedback and employee input to enhance service and supportBrett Tucker|October 1, 2004
ArticleTrade Talk: Online ads rebounded in 2003Joseph Rydholm|April 1, 2004
ArticleConducting Web site usability researchJacob Brown|January 1, 2004
ArticleThoughts on testing Web site usabilitySteve Ellis, Pamela Ellis|July 1, 2002
ArticleUniversity of Michigan Medical Center turns to usability testing to fine-tune an informational Web Site on colorectal cancerDebra Power, Michael Fetters, Mack Ruffin|June 1, 2002