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Showing:Qualitative Research

Total: 1668

ArticleThe 2017 Quirk’s Event: Humanizing the people behind the dataAnnie Pettit|March 30, 2017
ArticleThe state of the industry: marketing research event spotlightEmily C. Koenig|March 27, 2017
ArticleBefore You Go: 10 minutes with Kerry Sette, Voya FinancialEmily C. Koenig|March 1, 2017
ArticleUnderstanding coordinated care using online laddering techniquesMichael Kuehne|March 1, 2017
ArticleReshaping primary marketing research for the evolving health care landscapeAmy Marta|March 1, 2017
ArticleHow Barnes & Noble College is cracking the code on Millennial and Gen Z needsLisa Malat|February 20, 2017
ArticleWhy mobile ethnography belongs in B2B researchCaroline Stovold|February 6, 2017
ArticleHow research helped Columbus McKinnon redesign its ratchet leverCara Woodland|February 6, 2017
ArticleMethodologies for 2017Emily C. Koenig|February 6, 2017
ArticleA proposal for a new research typologyC. Frederic John|February 1, 2017
ArticleGet up close and personal with customers – without them knowing itCathy Fitzgerald|February 1, 2017
ArticleLeveraging online qualitative for fast delivery of insightsIsaac Rogers|January 1, 2017
ArticlePut tradition aside and combine qual and quantRebecca Schaefer|December 20, 2016
ArticleImproving ethnography through the use of digital techniquesAmanda Ford|December 1, 2016
ArticleFocus groups are still relevant – except when they’re notWalter Blotkamp|December 1, 2016