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Showing:2006

Total: 164

ArticleResearchers use a mix of qualitative methods to help Barilla learn how Americans view Italian foodSharon Wolf, Hy Mariampolski|June 1, 2006
ArticleData Use: Evaluating a market using P-E gap analysisWilliam Bailey|June 1, 2006
ArticleResearch lays foundation for hospital’s non-traditional ad campaignRobin Segbers|June 1, 2006
ArticleIn Case You Missed It... June 2006Quirk's Staff|June 1, 2006
ArticleA support-group approach to qualitative researchWill Leskin|June 1, 2006
ArticleTrade Talk: However they can, grocery shoppers just want to save moneyJoseph Rydholm|June 1, 2006
ArticleUse debate in focus groups to understand different viewpointsCheryl Ladd|June 1, 2006
ArticleMarketers must consider the impact of acculturation on Hispanic consumersHeidi Dickert|June 1, 2006
ArticleQualitatively Speaking: The importance of being earnestChristine Holt, Liria Barbosa|June 1, 2006
ArticleIn Case You Missed It... May 2006Quirk's Staff|May 1, 2006
ArticleUse online ethnography to learn from respondents’ words and their actionsJerry Thomas|May 1, 2006
ArticleResearch Industry News May 1996Quirk's Staff|May 1, 2006
ArticleTrade Talk: Study finds Boomers are not created equalJoseph Rydholm|May 1, 2006
ArticleNames of Note May 2006Quirk's Staff|May 1, 2006
ArticleTips on moderating focus groups with childrenTyler Walker|May 1, 2006