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ArticleHow to use the instant marketing research jargon generatorGerard Ennis|June 1, 1991
ArticleData Use: Hitting the target: Effective techniques for market share and response rate modeling using demographicsCharles Schwartz|June 1, 1991
ArticleProduct and Service Update June/July 1991Quirk's Staff|June 1, 1991
ArticleSurvey Monitor June/July 1991Quirk's Staff|June 1, 1991
ArticleTrade Talk: Omnibus study talks to kidsJoseph Rydholm|June 1, 1991
ArticleConsumers give Mannington a winning formula for new vinyl flooring productJoseph Rydholm|May 1, 1991
ArticleResearch Industry News May 1991Quirk's Staff|May 1, 1991
ArticleTrade Talk: Study finds that may consumers want to buy American-made goodsJoseph Rydholm|May 1, 1991
ArticleSurvey Monitor May 1991Quirk's Staff|May 1, 1991
ArticleDesigning screening questionnaires to minimize dishonest answersKevin Waters|May 1, 1991
ArticleNames of Note May 1991Quirk's Staff|May 1, 1991
ArticleHow to maximize the benefits of computer assisted telephone interviewingAlan Dutka|May 1, 1991
ArticleNatural group interviewing revisitedMichael Curtis|May 1, 1991
ArticleData Use: Structured Equation Models: an introductionMike Fassino|May 1, 1991
ArticleProduct and Service Update May 1991Quirk's Staff|May 1, 1991