Top Marketing Research Articles Related to Behavioral Data

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Sponsored Video Mondelēz International Virtual Global Session: Elevating and connecting insights from media to shelf Cristina Marinucci | November 24, 2025
Article Building loyalty: Using behavioral science to close the say-do gap Renata Freund | November 12, 2025
Article How voice of the customer drives innovation Elaine Pratt | November 11, 2025
Article AI meets System 1: Virtual personas and synthetic data Mary Rose Walker | November 4, 2025
Article The case for synthetic data Rajan Sambandam, Oded Netzer | November 1, 2025
Sponsored Article Insights Q&A: The Future of Insights is Predictive Mintel Staff | November 1, 2025
Article Expanding informed consent in the age of synthetic data and digital twins Tracy Tuten | November 1, 2025
Article Closing the say-do gap: How real-time insights are reshaping consumer research Nihal Advani | September 16, 2025