Top Marketing Research Articles Related to Segmentation Studies

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Article Data Use: Six things marketing researchers can do with random forest analysis Keith Chrzan | November 1, 2025
Article B2B project leads to new segmentation method Quirk's Staff | October 23, 2025
Article Closing the say-do gap: How real-time insights are reshaping consumer research Nihal Advani | September 16, 2025
Article Trade Talk: Different customers, different needs, one brand Joseph Rydholm | September 1, 2025
Article AI and the future of multicultural market segmentation Mario X. Carrasco | July 30, 2025
Article How to unleash the  power of segmentation Kyle Rawn, Lindsay Roberts | July 1, 2025
Article Insights leaders discuss segmentation, communication, category growth Marlen Ramirez | June 3, 2025
Sponsored Video Panoplai Virtual Session: Tripadvisor, Group Black and Panoplai Put Black Travelers into Motion with Digital Twins Adam Bai, Ryan Gillis | March 26, 2025
Article Marketing research: Guiding companies to focus on the right problems Bonnie Chiurazzi | March 25, 2025
Sponsored Article How AI-Driven Consumer Insights Uncover Hidden Opportunities Matthew Walz | February 25, 2025
Sponsored Video C+R Research Virtual Session: AI Personas: Helping Brands Make Smarter, Faster Decisions with Segmentation Paul Metz, Andy Dexter, Kathleen Blum | February 14, 2025
Article Winning the inheritance race: Using segmentation to navigate the great wealth transfer Kristin Hall | January 21, 2025
Sponsored Article 8 Top  Segmentation Research Companies Quirk's Staff | January 1, 2025
Article Beyond AI: Unlocking breakthrough insights and hyper-personalization Indie Blackwell | November 19, 2024
Article Understanding prescribing trends through  chart audits Lynn Welsh, Tamara Fraley | November 1, 2024