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Insights Opinion Corp


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Key Categories
Data Collection Field Services Quantitative Research Online Surveys Panels-Online Qualitative Research

Company Description

At Insights Opinion, we specialize in delivering high-quality, data-driven insights that empower businesses to make informed decisions and drive strategic growth. With a dedicated team of experienced researchers and analysts, we offer a wide array of market research services tailored to meet the diverse needs of our clients across various industries.

Our Services

  • Online Panels:
    Our proprietary online panels encompass a diverse range of participants, including consumers, B2B professionals, and healthcare specialists across more than 80 global markets. These panels allow for precise segmentation based on specific criteria such as behavior, preferences, and demographics, providing comprehensive and actionable insights.
  • Computer-Assisted Telephone Interviewing (CATI):
    Our CATI services enable us to reach a broad audience, collecting in-depth data on consumer preferences, satisfaction levels, and market trends. Structured interviews conducted via CATI ensure accurate and detailed data collection, which is essential for reliable market analysis.
  • Qualitative Research:
    We offer robust qualitative research services, including face-to-face interviews, focus group discussions (FGDs), and in-depth interviews (IDIs). These methods provide deep insights into customer experiences and preferences, delivering valuable feedback for product design, usability, and brand perception.
  • Mystery Shopping:
    Our mystery shopping programs are designed to evaluate and enhance the customer experience. By providing real-time feedback on service quality, product presentation, and retail environments, we help businesses ensure that their brand standards are consistently met across all customer interactions.
  • Recruitment for Qualitative Research:
    We excel in recruiting participants for qualitative research, ensuring that respondents match the desired profile accurately. This meticulous recruitment process enhances the reliability and relevance of research findings for IDIs and FGDs.

Our Approach

At Insights Opinion, our client-centric approach sets us apart. We collaborate closely with our clients to understand their unique needs and objectives, tailoring our research methodologies to deliver precise, actionable insights.

Customized Solutions:
Recognizing that every business is unique, we customize our research solutions to address specific challenges and goals. Whether it's a niche market study or a comprehensive global survey, our expertise ensures we deliver relevant and impactful insights.

High-Quality Data:
Quality is at the heart of our operations. We implement stringent quality control measures throughout the research process to ensure the accuracy and reliability of our data, empowering our clients to make informed decisions with confidence.

Timely Delivery:
In today’s dynamic business environment, timely insights are crucial. We are committed to delivering research findings within the agreed timelines without compromising on quality, ensuring that our clients receive the insights they need, when they need them.

Why Choose Insights Opinion?

Expertise and Experience:
With years of industry experience, our team possesses deep knowledge and expertise across various sectors. We understand market nuances and provide insights that drive success.

Comprehensive Services:
Our broad range of services covers all aspects of market research, from qualitative to quantitative studies. We offer end-to-end solutions that meet the diverse needs of our clients.

Client Satisfaction:
Our clients’ success is our top priority. We are dedicated to building long-term partnerships by consistently delivering high-quality research and exceptional customer service.

At Insights Opinion, we are passionate about helping businesses unlock the power of data-driven insights. Contact us today to learn how we can support your research needs and drive your business forward.

Year Established:   2015

Number of Employees:   100

Research Services and Specializations

Industries, Markets and Audiences Served

16192 Coastal Highway
Lewes, DE 19958
United States
Customer Contact(s):
Shahab Gauri, Director, Research Services
Sharoz Ghauri, Director, Client Services
  • 646-475-7865
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Affiliations & Certifications
ESOMAR (International) | Insights Association (United States) | MRS (United Kingdom)