The Harris Poll
Chicago, IL
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Company Description
The Harris Poll is a global market research and advisory firm helping business leaders navigate disruption with confidence. In a market defined by economic volatility, AI acceleration, and increasing pressure to consolidate vendors, Harris delivers strategic intelligence that combines rigor, speed and relevance.
Built on more than six decades of measuring societal sentiment and consumer behavior, we go beyond basic data delivery. Our work fuses methodological precision with strategic consultation so you not only understand what’s happening but also what to do next.
With global reach in over 100 countries and the backing of the Stagwell network (NASDAQ: STGW), The Harris Poll empowers Fortune 500s, disruptors and public institutions to make high-stakes decisions around:
- Corporate reputation
- Brand research
- Thought leadership
- On-demand insights
Navigate the now. Shape what’s next.
Learn more at www.theharrispoll.com.
Year Established: 1963
Number of Employees: 470
Research Services and Specializations
- Agile Research
- | Attitude/Usage Studies
- | Brand/Image Tracking
- | Communication Strategy Research
- | Concept Development
- | Concept Optimization
- | Concept Testing
- | Conjoint Analysis/Trade-Off Analysis
- | Corporate Image Studies
- | Innovation
- | Market Segmentation Studies
- | Multivariate Analysis
- | Public Opinion Studies
- | Qualitative-Online
- | Quantitative Research
- | Reputation Management Research
- | Segmentation Studies
- | Social Research
- | Strategic Marketing
Industries, Markets and Audiences Served
Articles from The Harris Poll
About The Harris Poll
Insights and News: Articles
Insights and News: Reports
Insights and News: Briefs
Insights and News: Case Studies
Insights and News: News & Events
America This Week
2025 Axios Harris Poll Ranks Trader Joe’s #1 for Corporate Reputation
Industry Insights: A look behind the trends driving the country’s largest industries.
Financial Services: A look at how Americans are saving, spending, and investing in today’s economy.
Retail & Ecommerce
Retail & Ecommerce: An Industry Snapshot
Industries: Technology & Gaming
Industries: QSR & Fast Casual
Consumer Sentiment On Tariffs: Cautious Optimism Amid Ongoing Concerns
Media Partners
Harris Custom Research
Reputation & Corporate Strategy
Thought Leadership Practice
Harris On Demand Surveys
The Harris Poll U.K.: Diligently advocating for customer needs in a demanding world
The Harris Poll Canada
Chicago, IL 60606
United States
- Customer Contact(s):
-
Lee Hindmarch, Chief Revenue Officer
- 716-272-8400