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Results for “One On One”
Total: 6577
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Thoughts on the rise and future of online research
Lightspeed Research’s Global CEO David Day looks at the changing face of online research and the impact of forces such as industry consolidation and respondents’ shifting Web access habits on the work of both client- and agency-side researchers.
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Insights on job perception, satisfaction and engagement
A collection of career survey insights exploring how employees feel about employment rates, motivation at work and how AI is impacting decision-making.
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Acting on insight: Incorporating customer perspectives into the research workflow
The author explores the typical research workflow and discusses how utilizing “are we listening?” workshops can elevate the voice of the customer for more effective research outcomes.
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Thoughts on an evolution from insight gathering to insight farming
James Wycherley explores the company-wide value of taking a big-picture view of the insights process.
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Thoughts on making research an ongoing effort in your company
Podcast guests help Dave Carruthers explore how to weave insights-gathering into an organization’s fabric.
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Focusing on the female financial decision maker
The author shares tips for banks and brokerage firms looking to engage the female financial decision maker.
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Rely on NPS? Look through the lens of neuromarketing
Looking at NPS from a neuromarketing perspective.
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Tips on finding that perfect product name
Jerry Thomas gives an overview of the naming process and how to navigate it.
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Tips on conducting international research
From local weather to local scale preferences, Sarah Faulkner explains some of the many factors to consider when researching overseas.
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Thoughts on the mobile future of Hispanic ad testing
Charles Young explains how visual-based methods can help mitigate issues related to language and translation when conducting ad research with Hispanic consumers.
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Tips on staying focused in a challenging economy
Paul Kirch provides a list of tips for regaining professional focus while dealing with life’s unexpected hurdles.
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Tips on measuring crucial social factors in new product research
Briana Brownell explores the roles that our families, friends and other groups play in our choices of and relationships with the products and services we consume.