Special advertising section
Conducting interviews is one of the best ways to gain insight from consumers. This method of research has the potential to provide more in-depth feedback than other methods. It is important to choose the interview type - such as online, mobile, one-on-one, phone or in-depth - that fits best with your project.
These specialized companies can provide everything you need to help with your interviewing needs, including research professionals who are trained to ask the right questions to get the most valuable and accurate insights from respondents. Many companies also offer interviewing for various specialities, like medical, mall and executive interviewing. Along with providing the means to conduct interviews, these companies also offer additional assistance, whether that's by supplying interviewing software or writing the right questions to ensure both you and the respondent get the most out of the interview. For access to interviewing professionals and tools needed for successful interviewing, consider these companies.
C&C Market Research
Founded 1992 | 700 employees
Craig Cunningham, President, and Cindy Cunningham, Vice President
C&C Market Research is the complete answer to all of your interviewing needs. For over 25 years our data collection specialists and field locations, coupled with our proprietary programming and data transmission capabilities, have ensured countless successful projects for all our clients. We are the largest privately-owned and -operated data collection company in the U.S., with 44 geographically-dispersed offices. We’ve remained a leader in today’s marketplace through hard work, ingenuity and a dedication to quality. We also understand that technology has changed the way some interviewing practices are completed and we’ve adapted our practices to stay current. We have 100 mobile interviewing devices, a robust online database that stretches across all offices, gondola shelving and other items that assist with everything clients need.
Creative Consumer Research
Founded 1976 | 16 full-time; 60 part-time employees
Patricia Pratt, CEO
For more than 40 years, CCR’s mission has been to provide clients accurate and actionable market research and consumer insights to help them make strategic decisions. This includes having expertise in telephone and Web-based quantitative research as well as focus groups, one-on-ones, mystery shops, on-site interviewing, in-store intercepts and store audits on a local, regional or national level. Our in-house staff can handle every aspect of any research project. CCR’s capabilities encompass superior data collection and extend to precise data cleaning, insightful analysis and professional presentation. CCR works with a variety of industries, including health care, transportation, restaurant and entertainment, education and municipality, automotive and consumer goods. If you’re looking for the most experienced research partner, contact CCR.
Founded 1996 | 6 employees
Partners Beatriz Noriega and Guy Antonioli
Originally specializing in Hispanic qualitative research, evolved to include multicultural research and quantitative fieldwork. Methodologies include focus groups, triads, dyads, IDIs, TDIs, ethnographies, as well as quant-qual w/dialers and mall or on-the-street intercepts. Conduct many in-depth telephone interviews with difficult-to-find participants – high-income individuals, executives, HIV and hemophilia patients in the U.S., Caribbean, Mexico, Central and South America. Beatriz, a psychologist, and Guy, a marketing, advertising and research professional, each have 40+ years of experience. Combined expertise and option of female or male moderator enable us to better uncover insights and provide actionable recommendations. Quality guaranteed because partners personally execute every project from beginning to end.
Gail Straus, President
The science of interviewing begins with the art of listening. GKS has listened closely to input from B2B, nonprofit and consumer audiences to develop insights that advance business goals. We have conducted interviews with diverse constituents including those in the workplace with financial managers, in homes with major donors and by telephone with high school counselors and pediatricians. Whether the goal is user testing, persona development, attitude and behavioral understanding or naming, principal and insight developer Gail Straus conducts interviews that get to the heart of client needs and interests.
Founded 1982 | 400 employees
Michael Halberstam, Chairman
Founded in 1982, the ISA Family of Companies includes Interviewing Service of America (225 CATI stations, full data processing and IVR services), Q-insights (specializing in qualitative, in-person and automotive clinics), SoapBoxSample (ISA’s online division specializing in online sample, mobile and metering) and icanmakeitbetter (an integrated DIY insight community platform). ISA is a pioneer in multicultural research and one of the first companies to offer in-language interviewing beginning in 1983. ISA conducts over 1,500 projects annually, serving AMA Gold Top 50 market research firms, Fortune 1000 companies, research organizations, nonprofits, colleges and universities and consultants worldwide.
Logit Group Inc.
Founded 1998 | 250+ employees
Sam Pisani, CEO
Our clients bring us projects of all types and sizes because we consistently work with them to achieve their research goals and enable them to focus on their part of the research process. We work quickly, efficiently and have quality assurance practices that exceed industry standards while maintaining a competitive pricing structure you can rely on. We believe in getting the job done right, on time and on budget. We specialize in online, phone and in-person interviewing. Some of our specialties include ethnic interviewing, B2B, international and political polling.
Maryland Marketing Source Inc.
Founded 1986 | 35 employees
Michelle Finzel, President
Maryland Marketing Source Inc. is a full-service market research company specializing in custom-designed quantitative and qualitative market research. What makes us different is also what makes us who we are – superior service, quality and reliability. We are a team committed to meeting your needs from the moment you request a bid until... well, there is no end to our commitment to you and we believe that’s what makes our professional relationships so strong and long-lasting. Our CATI facility is state-of-the-art and available for local and national interviewing. We are certified as a minority/woman/small business enterprise in Maryland, Virginia and other municipalities. We are here to help.
Founded 1996 | 923 employees
James Medick, CEO
Precision Opinion is America’s premier telephony data collection center located in the heart of Las Vegas. With 650 CATI stations that are Voxco-optimized and over 900 employees that have graduated from The Research Associate Masters Training Certification Program, Precision Opinion has been given the title of the Most Trusted Name in Market Research by their clients. The elite staff and the expert knowledge acquired from over 20 years in political and social science data collection has turned Precision Opinion into the go-to firm for today’s market research needs. Contact us to discover the Precision Opinion Method.
Founded 2002 | 10 employees
Debbie Peternana, CEO
“If We Can’t Do It, It Cannot Be Done!” ReRez specializes in online panel research and creative mixed-mode recruitment. Methodology consultants and online specialists accessing over 40 million globally. Niche organization offering a solution based on client needs. With 15+ years, a proven process, consistent management, a research background in addition to the common technology experience, we have achieved the perfect balance in key attributes, making our ability to “simplify complexity” greater than any other single company. Single point of contact using the right methodology to find low-incidence, DMs, IT, executives, health care, B2B, B2C. Programming, fast turnaround and flexible pricing.
Voxco Survey Software
Vincent Auger, VP of Sales
Voxco is a global leader in survey interviewing software. Our unified multimode platform includes capabilities for phone surveys (Voxco CATI), field surveys (Voxco Mobile offline) and mixed-mode surveys. Our clients manage thousands of interviewers every day, so Voxco understands the importance of optimal interview sessions to control project costs. With a wide range of features, the Voxco system ensures that your interviewers are productive for every survey and gives you control over interview quality. Our survey system is designed for all types of interview sessions, including surveys at events, in schools, of households or shopping intercept.
Founded 1985 | 1,250+ field operatives, 100+ market research experts
Mark Squires, CEO
Watermelon Research is a leading U.K. field research provider offering telephone, face-to-face, online, mobile, IVR and mystery shopping services. With multiple awards for data collection and innovation, our experience spans financial, energy, utility, transport and retail markets. Specializing in B2B, B2C and opinion polling, our in-house capabilities include a 200-seat CATI center providing multilingual and sector specialist interviewers, a nationwide personal interviewing team of face-to-face and mystery shopping professionals and a large team of market research, data processing and project management experts. Our 30-year history covers 40 global markets and every client receives bespoke, agile and completely scalable solutions.
Phone: +44 (0) 1233 648 530
Founded 2000 | 9 employees
Denene Rodney, CEO
Zebra Strategies is a full-service marketing research firm that provides respondent recruiting, research analysis and street intercept work (Money4Talk and NYCIntercept) for private, government and nonprofit entities. Established in 2000, ZS provides research solutions, offering underrepresented and marginalized populations a voice. We help underserved communities be heard, including, among others, diverse groups such as low literacy, LGBTQ, immigrant, non-English speaking (including Spanish, Chinese and Russian populations, in their native language). We meet each person “where they are” and clients appreciate our ability to give voice to the voiceless.
Visit Airport Interviews, Central Location Interviewing, Convention Interviews, Door-to-Door Interviewing, Ethnic Interviewing, Executive Interviewing, Exit Interviews, Foreign Language Interviewing, International Interviewing, Mall Interviewing, Medical Interviewing, On-site Interviewing, One-on-One (Depth) Interviews, Overnight Interviewing, Personal/CAPI Interviewing, Pre-Recruit Interviewing and Telephone Interviewing (CATI) for a complete list of companies offering these services.