Listen to this article

SPONSORED CONTENT

Helen Karchner

CEO/Co-Founder/Communications Professor/ Expert Moderator, KMR Research Studio

helen@kmrinsights.com

610-564-9624

Does the type of facility or studio selected impact my project’s success?

That’s an excellent question. Facility selection is often overshadowed by familiarity, price, preference, brand recognition and convenience to airports, hotels, restaurants, etc. However, your overarching quintessential focus should instead be on the respondents themselves. Contemplate the following considerations for your respondents:

  • Convenient parking
  • Venue with easy access
  • Competitor encounter by happenstance
  • Relaxing external setting
  • Zen-like internal atmosphere
  • Technology quality

Since the purpose of conducting research is to glean the opinions, thoughts, beliefs and ideas of respondents, shouldn’t they be the major focus?

Kevin M. Kish, CISA, HITRUST

IT Internal Auditor, M3 USA

kkish@usa.m3.com

202-293-2288 x136

What steps can an organization take to remain compliant with changing regulations?

Organizations must recognize the impact of a data breach or exposure. Our strategic objectives were designed to give clients high-quality information along with ongoing confidentiality, integrity and continued availability of our online-based research tools and platforms. To do this, M3 Global Research certified to both ISO 26362 and 27001 frameworks to achieve the best possible standards. These globally-recognized frameworks require continual improvement of our infrastructure combined with cross-industry-accepted controls to meet the highest security objectives. These frameworks are also key in managing evolving IT and regulatory landscapes, without which an organization could lack preparation to make necessary adaptations and run the risk for legal vulnerability and a damaged reputation.

Ruth Stanat

President

SIS International Research

212-505-6805

research@sisinternational.com

How can businesses adapt in today’s fast-paced global economy?

SIS International uniquely integrates market research with market intelligence and strategy research, since our founding as Strategic Intelligence Systems (SIS) over 30 years ago. These solutions include market-sizing and opportunity, forecasting, pricing research, competitive intelligence, site location analysis, competitive benchmarking, go-to-market strategy, channel intelligence, M&A research and market-entry strategy.  

When effectively integrated, robust MR and MI initiatives let executives avoid surprises, assess vulnerabilities, capture opportunities, anticipate future competitor actions and out-think the competition.

Combining our full-service fieldwork and data collection research capabilities with market intelligence and strategy research, SIS provides insight for agile, tactical decision-making.