Top Marketing Research Articles Related to the Automotive Industry

Market research case study and technique articles related to the Automotive Industry. Quirks.com is the leading resource for marketing research.

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Total: 130

ArticleA look at what China’s expansion into North American markets may mean for electric vehicle makers and marketersTim Grainey|October 1, 2026
ArticleUnderstanding the barriers to battery electric vehicle adoptionK.C. Boyce, Ben Lundin|March 25, 2025
ArticleSurvey Monitor March/April 2025Quirk's Staff|March 1, 2025
ArticlePutting the next generation of segmentation tools to workEd Lorenzini, Scott Chase|January 1, 2024
ArticleWhat consumers value most in battery electric vehicles and brand relationshipsK.C. Boyce, Nikki Stern|January 1, 2024
ArticleTransparency and collaboration: Making a long-lasting client/supplier partnershipMaddie Swenson|November 7, 2023
ArticleQuirk’s Time Capsule – March 1991Quirk's Staff|September 1, 2023
VideoWhat'cha Drinkin'? an interview with Elizabeth Saulsbury, senior research analyst, Cox AutomotiveQuirk's Staff|March 8, 2023
ArticleQuirk's most-viewed marketing research articles of 2022Quirk's Staff|December 19, 2022
ArticleUsing video technology to keep up with the rapid pace of changeLincoln Merrihew|September 1, 2022
ArticleSurvey Monitor September/October 2022Quirk's Staff|September 1, 2022
Article6 Top Automotive Research CompaniesQuirk's Staff|May 1, 2022
ArticleGauging the future of electric and autonomous vehiclesTim Grainey, Renah Wolzinger|January 1, 2022
ArticleHit? Stand? Double? Master ‘likely effects’ to make the right callGeorge Terhanian|November 1, 2021
ArticleConsumer habits, concerns: COVID-19: Survey MonitorQuirk's Staff|September 27, 2021