Marketing Research Articles and Video

Access our more than 10,000 professionally-edited case studies and content related to research methods.

Search Results

Sort By:

Sort By:

More Filters

Showing:Medical

Total: 87

ArticleUsing qualitative research to get doctors to open upSteve Richardson|June 1, 2007
ArticleA field test of Rogers’ adoption typology among health care providersMichael Latta|June 1, 2007
ArticleThe key to good qualitative researchMurray Simon|June 1, 2007
ArticleQualitatively Speaking: The prescription for effective physician interviewsSheryl Bronkesh|January 1, 2004
ArticleThe role of research in medical device designRobert Schumacher, Gavin Lew|June 1, 2003
ArticleDesigning medical products for the global economyTammy Humm Donelson, Bryce Rutter|November 1, 2000
ArticleA Colorado HMO ties patient satisfaction to physician incentivesCharles Gaughan, Lori Muneta|November 1, 1993
ArticleFor GE Medical Systems each customer is a market of oneJamal Din|October 1, 1993
ArticleStudy predicts growth in home medical diagnostic marketQuirk's Staff|January 1, 1993
ArticleTrade Talk: Bringing a little private enterprise to MedicaidJoseph Rydholm|January 1, 1993
ArticleDairy calcium ads change attitudesBeth Hoffman|April 1, 1988
ArticleTrade Talk: Patients prescribe dose of neatness for physiciansBeth Hoffman|December 1, 1987