Marketing Research Articles and Video

Access our more than 10,000 professionally-edited case studies and content related to research methods.

Search Results

Sort By:

Sort By:

More Filters

Showing:2012

Total: 299

ArticleI can see you texting: How technology is killing the research presentationGreg Rathjen|March 1, 2012
ArticleHow 'consultative' selling drives loyaltyPaul Kirch|March 1, 2012
ArticleBy the Numbers: A step forward on measuring marketing research ROIMichael Conklin|March 1, 2012
ArticleHow to make research into a real strategic partnerDavid Santee|March 1, 2012
ArticleUnderstanding the role of social influence in consumer behaviorJon Christiansen|March 1, 2012
ArticleA typology of managed care organizationsEd Siebert|March 1, 2012
ArticleNames of Note March 2012Quirk's Staff|March 1, 2012
ArticleA taxonomy of digital advertisingRatna Tandavan, Abigail Dufay|March 1, 2012
ArticleStretched thin: Why $1 million is too much to manage in health care primary researchLaura Cusumano|March 1, 2012
ArticleTrade Talk: The Mobile Marketing Research Association (MMRA) joins the frayJoseph Rydholm|March 1, 2012
ArticleIn Case You Missed It... March 2012Quirk's Staff|March 1, 2012
ArticleUse research to make sure your product's positioning is solid, relevantGeorge Pettinico|March 1, 2012
ArticleResearch Industry News March 2012Quirk's Staff|March 1, 2012
ArticleBehavioral economics: what it is and three ways marketers can use itPaul Conner|March 1, 2012
ArticleQualitatively Speaking: Harnessing the power of hindsightBryan Urbick|March 1, 2012