Marketing Research Articles and Video

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Total: 428

ArticleA longitudinal view of satisfaction researchDoug Berdie|October 1, 2021
ArticleInnovateMR’s Vision Suite: The future is validationMolly Strawn|October 1, 2021
ArticleCase studies in merging design thinking and insights communitiesScott Lee, Marcus Lui|October 1, 2021
ArticleSeasoned disruptors know preparation and research are keys to successKarla Jo Helms|September 27, 2021
ArticleIs there a difference between market research and voice of the customer programs?Eric Smuda|September 1, 2021
ArticlePredicting consumer behavior when it’s hard to predict anythingMary Mathes|August 23, 2021
Article28 Top Quantitative Research Companies 2021Quirk's Staff|July 1, 2021
ArticleUnderstanding individual consumer experiences mattersPriyanka Carr|June 14, 2021
Article10 minutes with Priya Mathur, Microsoft Research + InsightsEmily C. Koenig|June 1, 2021
ArticleQuantifying the value of customer experienceJuraj Kavecansky|June 1, 2021
ArticleMaking the connection: A guide to customer immersion sessionsEmily James|May 27, 2021
ArticleGetting our groove back: Changing American celebrationsMarisa Skwiat|May 17, 2021
Article10 minutes with Megan Lau, Microsoft Research + InsightsEmily C. Koenig|May 3, 2021
ArticleUnderstanding your customers’ changing valuesChris Hubble|May 3, 2021
ArticleKick-start your digital transformationHoward Tierskey|May 3, 2021